Name: Mr. M. Y. Koteswara Rao
Designation: Assistant Professor
Qualification: B.Sc, M.B.A (HR)
Functional Area: Assistant Professor
DOJ: 20 January 2024
Email Id: [email protected]
A market analysis studies the attractiveness and the dynamics of a special market within a special industry. It is part of the industry analysis and thus in turn of the global environmental analysis. Through all of these analyses, the strengths, weaknesses, opportunities and threats (SWOT) of a company can be identified. Finally, with the help of a SWOT analysis, adequate business strategies of a company will be defined
Analysis is the process of breaking a complex topic or substance into smaller parts in order to gain a better understanding of it. The technique has been applied in the study of mathematics and logic since before Aristotle, though analysis as a formal concept is a relatively recent development.